Электронная книга: Levi Roots «Levi Roots’ Reggae Reggae Cookbook»
Издательство: "HarperCollins"
ISBN: 9780007372225 электронная книга Купить за 156.15 руб и скачать на Litres |
Levi Roots
Levi Roots (born as Keith Tanyue in
He later took the sauce to a food trade show, where he was spotted by a BBC producer who approached him to appear on Dragons' Den. He appeared in the first episode of the fourth series, and offered a 20% stake of his business in return for £50,000. Despite erroneously claiming that he had an order for 2.5 million litres of the the sauce (when in fact the order was for 2,500 kilos), he was offered the £50,000 for a 40% stake in his business by Peter Jones and
Shortly after his appearance on the programme, Sainsbury's announced that they would be stocking the sauce in 600 of their stores. [ [http://news.bbc.co.uk/1/hi/uk/6424021.stm?ls Dragons' Den chef tastes success] ]
The song which formed part of his pitch on Dragons' Den (and also sung by Levi himself in an appearance on
To coincide with the release of his recipe book "Reggae Reggae Cookbook", Roots appeared on the
High Street sandwich chain Subway began selling Reggae Reggae Chicken Sub in its UK outlets, having signed a deal with Roots, enabling it to use his spicy sauce brand in its sandwiches. (Brandrepublic.com July 1 2008)
References
External links
* [http://www.reggae-reggae.co.uk/ Official Reggae Reggae Sauce website]
* [http://www.thisislondon.co.uk/news/article-23384975-details/Reggae+singer's+sauce+is+hot+with+Sainsbury's/article.do Evening Standard - Reggae singers sauce is hot with sainsbury's]
* [http://www.bbc.co.uk/radio/aod/fivelive_aod.shtml?fivelive/levi_roots Listen to Levi Roots being interviewed and singing Reggae Reggae Sauce on BBC Radio Five Live]
* [http://www.thesun.co.uk/article/0,,2001320029-2007080419,00.html Reggae Sauce star is hot stuff] Article in
Источник: Levi Roots
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Автор | Книга | Описание | Год | Цена | Тип книги |
---|---|---|---|---|---|
Levi Roots | Levi Roots’ Reggae Reggae Cookbook | — HarperCollins, электронная книга Подробнее... | 156.15 | электронная книга |
См. также в других словарях:
Levi Roots — (born as Keith Tanyue in Jamaica, 1959) is a reggae musician, chef and entrepreneur currently residing in Brixton, South London. He has performed with James Brown and Maxi Priest and was nominated for a MOBO award in 1998 [ [http://www.reggae… … Wikipedia
Reggae Reggae Sauce — is a Jamaican jerk spice (jerk meat or fish sauce), popularised by creator Levi Roots appearance on BBC2 s Dragons Den .Originally sold by Levi Roots at the Notting Hill Carnival, he convinced Peter Jones and Richard Farleigh to invest £50,000 in … Wikipedia