Электронная книга: Navi Radjou «Jugaad Innovation. Think Frugal, Be Flexible, Generate Breakthrough Growth»

Jugaad Innovation. Think Frugal, Be Flexible, Generate Breakthrough Growth

Jugaad Innovation is the most comprehensive book yet to appear on the subject [of frugal innovation].—The Economist A frugal and flexible approach to innovation for the 21st century Innovation is a key directive at companies worldwide. But in these tough times, we can't rely on the old formula that has sustained innovation efforts for decades—expensive R&D projects and highly-structured innovation processes. Jugaad Innovation argues the West must look to places like India, Brazil, and China for a new approach to frugal and flexible innovation. The authors show how in these emerging markets, jugaad (a Hindi word meaning an improvised solution born from ingenuity and cleverness) is leading to dramatic growth and how Western companies can adopt jugaad innovation to succeed in our hypercompetitive world. Outlines the six principles of jugaad innovation: Seek opportunity in adversity, do more with less, think and act flexibly, keep it simple, include the margin, and follow your heart Features twenty case studies on large corporations from around the world—Google, Facebook, 3M, Apple, Best Buy, GE, IBM, Nokia, Procter&Gamble, PepsiCo, Tata Group, and more—that are actively practicing jugaad innovation The authors blog regularly at Harvard Business Review; their work has been profiled in BusinessWeek, MIT Sloan Management Review, The Financial Times, The Economist, and more Filled with previously untold and engaging stories of resourceful jugaad innovators and entrepreneurs in emerging markets and the United States This groundbreaking book shows leaders everywhere why the time is right for jugaad to emerge as a powerful business tool in the West—and how to bring jugaad practices to their organizations.

Издательство: "John Wiley&Sons Limited (USD)"

ISBN: 9781118286005

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Navi Radjou

Navi Radjou
Born Navi Radjou
August 14, 1970 (1970-08-14) (age 41)
Pondicherry, India
Occupation Executive Director, Centre for India & Global Business, Judge Business School, University of Cambridge
Website
www.india.jbs.cam.ac.uk

Navi Radjou is presently the Executive Director of the Centre for India & Global Business at Judge Business School at the University of Cambridge, where Jaideep Prabhu is the Director. Navi is also a strategy consultant to leading organizations worldwide on topics related to leadership, innovation and emerging markets.

Prior to Cambridge, Radjou spent ten years in the US, primarily as Vice President at Forrester Research,a leading US-based technology research and consulting firm. At Forrester, he investigated how globalized innovation — with the rise of India and China as both a source and market for innovations — is driving new market structures and organizational models called "Global Innovation Networks".[1]

During his tenure at Forrester, Navi advised senior executives around the world on technology-enabled best practices to drive collaborative innovation, global supply chain integration, and proactive customer service. At Forrester, Navi published more than a hundred thought-leadership reports on business topics related to innovation and emerging markets.[2] Based on his extensive field research in India Navi published in 2008 a ten-part report series titled "India: The Innovation Giant (Re)Awakens," which explores the innovative business models pioneered by large corporations and grassroots entrepreneurs in India.[3]

Navi has had wide exposure in national and international media, including The Wall Street Journal, The Economist, Bloomberg Businessweek, Financial Times, Le Monde, and Nikkei Shimbun.[4] He is a frequent speaker to senior executive groups and has spoken on the topics of innovation and globalization at leading conferences organised by the World Economic Forum, Council on Foreign Relations, The Conference Board, TiE (Indus Entrepreneurs), Milken Institute, Asia Society, Harvard University, and MIT.[5] For several consecutive years, Navi has served on the international panel of judges for The Economist’s Innovation Awards.[6] In addition to regularly writing columns in Bloomberg Businessweek and The Wall Street Journal, Navi also blogs on HarvardBusinessReview.org.[7]

Named by BusinessWeek as an “expert in corporate innovation,” Navi was also honoured by the Financial Times, which called his co-authored work on National Innovation Networks — the first-ever ranking of countries by their collaborative aptitude to integrate innovation capabilities across multiple regions — as "ambitious" and "sophisticated".[8] Navi’s latest research on "polycentric innovation" — a new approach that multinationals can use to integrate globally distributed R&D and innovation capabilities — has been featured in The Economist, The Wall Street Journal, Global Intelligence for the CIO, and Le Monde.[9] Similarly, Navi’s concept of "indovation"—the unique process by which innovations are developed in India to serve a large number of people affordably and sustainably—has been featured in Financial Times and in several conferences organized by Asia Society.[10]

An Indian-born French national, Navi earned his MS degree in information systems from Ecole Centrale Paris, and also attended the Yale School of Management.

References

  1. ^ Client Demand Drives Innovation Tie-Ups, Robert Weisman, 4 August 2004, The Financial Express, http://www.financialexpress.com/news/client-demand-drives-innovation-tieups/111961/0
  2. ^ How Can India Boost Its Tech Economy's Global Competitiveness?, Navi Radjou, 6 October 2008, Forrester Research, http://www.forrester.co.uk/rb/search/results.jsp?N=0&Ntk=MainSearch&Ntx=mode+MatchAllPartial&s=1&Ntt=radjou
  3. ^ India: The Emerging Innovation Giant, Navi Radjou, 14 October 2008, Forrester Research, http://www.cfr.org/content/thinktank/Radjou_India_Oct14.ppt
  4. ^ India's Next Global Export: Innovation, Reena Jana, 2 December 2009, Bloomberg Business Week, http://www.businessweek.com/innovate/content/dec2009/id2009121_864965.htm
  5. ^ Cambridge Academics Showcase Expertise at World Economic Forum, University of Cambridge Office of External Affairs and Communication, 6 November 2009, University of Cambridge, http://www.admin.cam.ac.uk/news/dp/2009110501
  6. ^ The Economist's Innovation Awards, The Economist, October 2009, Economist Conferences, //http://www.economistconferences.co.uk/innovation/judges2009
  7. ^ More for Less For More: How to Disrupt in the Age of Scarcity, Navi Radjou, Jaideep Prabhu, Simone Ahuja, 22 February 2010, Harvard Business Review, http://hbr.org/search/radjou/
  8. ^ Countries and companies need to band together in networks, Financial Times, 2007-01-24.
  9. ^ The New Shape of Innovation, James Lawrence, 19 July 2010, I Global intelligence for the CIO, http://www.i-cio.com/blog/july-2010/polycentric-innovation
  10. ^ The Age of 'Indovation' Dawns, James Lamont, 14 June 2010, Financial Times

Notes

  • Made in India for the 21st Century, Navi Radjou, 28 January 2010, Asia Society New York, [1]]
  • Transforming R & D To Win in Global Innovation Networks, Navi Radjou, 1 March 2007, PARC Forum,[2]
  • Turbocharging the Franco-Indian Partnership, Navi Radjou, 15 July 2009, Bloomberg Businessweek,[3]
  • Polycentric Innovation: A New mandate for Multinationas, Navi Radjou, 2 November 2009, The Wall Street Journal, [4]
  • INDOvations, moderated by Navi Radjou, 28 January 2010, Asia Society, New York, [5]
  • Managing the New Trajectory of Global Innovation, Navi Radjou, 14 October 2009, Council on Foreign Relations, [6]
  • India's Decade of Innovation, Navi Radjou, 16 February 2010, Cambridge Judge Business School, [7]
  • Polycentric Innovation Video Interview, IBM, 27 May 2010, Cambridge Judge Business School,[8]
  • Creating the Next "Indovations", Navi Radjou, 27 November 2009, India Economic Summit 2009, World Economic Forum,Panel on YouTube
  • Made in India, for the world, N Madhavan,12 May 2010, Business Today, [9]
  • Do Multinationals Really Understand Globalization?, Navi Radjou, Prasad kaipa, 6 August 2010, Bloomberg Businessweek, [10]
  • Talking about Indovations, Nisha Kumar, Kulkarni, 2.12.10, Beyond Profit [11]

Источник: Navi Radjou

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