Электронная книга: Steve Garfield «Get Seen. Online Video Secrets to Building Your Business»

Get Seen. Online Video Secrets to Building Your Business

The era of online video has arrived—now make it work for your business In the last year, the world of online video exploded. Hollywood got into the game, professional actors and writers joined in, and independent producers looked to find their niche. Now, companies are wide awake to the opportunities for product and brand promotionas well as customer engagement. So how do you want to fit into the new online video universe? The must-have guide, Get Seen by Steve Garfield, the «Paul Revere of video blogging,» offers a quick and complete toolkit to get you up to speed on the latest that online video and related media have tooffer. Examines success stories of how companies have used online video Presents a series of plans and tools that businesses can follow as they expand onto the social web Provides clear step by step directions on how to record, edit, and export videos, where to post them, how to build a community around their content, and what to do to increase views by making it go viral If you're ready to take full advantage of online video's many benefits, Get Seen is the one resource you need.

Издательство: "John Wiley&Sons Limited (USD)"

ISBN: 9780470606391

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Steve Garfield

Steve Garfield is a videographer and video blogger based in Boston, Massachusetts. One of the Internet's first video bloggers, Garfield began experimenting with the technique in 2002 and launched his own video blog on January 1, 2004.

Garfield is a former producer of the Boston-based "Karlson and McKenzie" radio show. He has produced his own video blog programs, including "The Carol & Steve Show" and "Vlog Soup." On February 3, 2005, Garfield posted what is believed to be the first video blog from a United States elected politician, Boston City Councilor John Tobin. He has also contributed video to Rocketboom.

References

* [http://www.time.com/time/magazine/article/0,9171,1101040419-610076,00.html "TIME" : "See Me, Blog Me" ]
* [http://www.boston.com/news/local/massachusetts/articles/2006/03/05/virtual_neighbors/ "Boston Globe" : "Virtual Neighbors" ]
* [http://wired.com/news/digiwood/0,1412,68171,00.html "Wired" : "Blogging+Video=Vlogging"]
* [http://bostonphoenix.com/boston/news_features/top/features/documents/05145823.asp "Boston Phoenix" : "I like to watch"]
* [http://www.rollingstone.com/news/story/9961735/the_rise_of_the_video_blog "Rolling Stone": "Vlog Stars: Online video bloggers are redefining the worlds of news and entertainment"]
* [http://www.businessweek.com/technology/content/oct2006/tc20061029_067558.htm "BusinessWeek.com": "Don't I Know You from the Internet?"]
* [http://observer.guardian.co.uk/review/story/0,,1984077,00.html "Guardian Unlimited": "I'm Frank, give me three minutes, you'll love it ..."]
* [http://online.wsj.com/public/article/SB113469882648624197-VF2eyB2YTnzK32REQZCR6DzAma0_20061215.html?mod=tff_main_tff_top "Wall Street Journal" : "Vlogger (noun): Blogger With Video Camera"]
* [http://www.boston.com/news/globe/living/articles/2007/06/13/simonds_is_the_life_of_this_video_party/ "Boston Globe" : "Simonds is the life of this video party"]
* [http://www.animationmagazine.net/article/7156 "Animation Magazine" : "It’s Jerry Time with Jerry and Orin Zucker"]

External links

* [http://www.stevegarfield.com Stevegarfield.com]
* [http://stevegarfield.blogs.com/ Steve Garfield's Video Blog]

Источник: Steve Garfield

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Steve GarfieldGet Seen. Online Video Secrets to Building Your BusinessThe era of online video has arrived—now make it work for your business In the last year, the world of online video exploded. Hollywood got into the game, professional actors and writers joined in… — John Wiley&Sons Limited (USD), электронная книга Подробнее...
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