Электронная книга: Dan Steinbock «Winning Across Global Markets. How Nokia Creates Strategic Advantage in a Fast-Changing World»

Winning Across Global Markets. How Nokia Creates Strategic Advantage in a Fast-Changing World

Lessons for attaining global competitiveness, one market at a time, from international business giant Nokia Winning Across Global Markets examines how 145-year-old Nokia grew from a paper mill in Finland to a multinational telecommunications leader. Why are Nokia's lessons critical for other companies and industries? While multinationals based in large countries benefit from inherent advantages–such as a home base that often accounts for 30 to 50 percent of their revenues–multinationals based in smaller countries such as Nokia, enjoy no such competitive edge. Nokia, in fact, generates less than 1% of its revenues in its home base. To such a company, global competitiveness is a matterof life and death. With unparalleled access to Nokia's leadership, Winning Across Global Markets reveals the remarkable story of Nokia's resilience and endurance. Shows how Nokia's flexibility and focus on its people and local markets drive its distinct global approach. Includes exclusive interviews with Nokia's senior executives and key partners Provides a roadmap for developing, capturing, and sustaining global advantage This book provides a roadmap for developing, capturing, and sustaining strategic global advantage in today's ever-changing world.

Издательство: "John Wiley&Sons Limited (USD)"

ISBN: 9780470604021

электронная книга

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Dan Steinbock

Dr Dan Steinbock

Dan Steinbock (born 1954) is Research Director of International Business at the India, China & America Institute (United States), and Fellow at Shanghai Institutes for International Studies (China), a leading think-tank, where he focuses on China, ASEAN, G20 and the new global political economy. Since 2005, he has focused on the global crisis impact on the G-7 and the BRICs economies, including the U.S.-Chinese relations.;;[1][2][3]

Steinbock serves as Visiting Professor at the Shanghai Institute of Foreign Trade and is in the high-level Guidance Group of the GeoBranding Center (CMO Council) dedicated to the marketing of countries, and locations worldwide. The interest communities of the CMO Council include over 20,000 global executives across nearly 100 countries. He also he has advisory tasks in 1to1 Magazine, Fortune, BusinessWeek, McKinsey Quarterly Online Executive Panel, China Communications, African Journal of Business Management, and so on. He is a Senior ASLA-Fulbright Scholar (New York University, Columbia University) and has lectured in Stern School of Business (New York University), Columbia Graduate School of Business (United States); Fudan University, Tsinghua University, Guangdong University (China); Singapore Management University, Nanyang Technological University, National University of Singapore (Singapore); School of Economics/Aalto University), Helsinki University (Finland), etc.;[4][5]

Steinbock has consulted for MNCs and SMEs, international organizations (OECD, European Commission, Nordic Council, Baltic Development Forum), cities (from Shanghai to Greater Helsinki) and government agencies. He divides his time between the U.S. (New York), Asia (Shanghai, Guangzhou), and occasionally Europe. He is affiliated with the international business school network of the Institute for Strategy and Competitiveness by Prof. Michael Porter (Harvard Business School) and Columbia Institute for Tele-Information). He cooperates with think-tanks and research centers in the US, Europe, China and India, ASEAN, and Persian Gulf. He contributes commentaries and policy briefs for leading business publications in the U.S., Europe and Asia, including the U.S.-based The Globalist, NewGeography, and China’s leading English-language China Daily. In the US he has been interviewed by CNBC, CNN, ABC, Dow Jones, Financial Times, PBS, Thompson-Reuters, etc.; in China, by CCTV’s Dialogue, China 24, World Insight, etc.;[6]</ref>;[7]

Steinbock is of Finnish-Jewish descent. Since the end of the 1990s, he has also explored Finnish competitiveness and innovation. He has advised the Finnish public sector (from the President and the Parliament to government agencies and innovation institutions), Finnish multinationals and small-and-medium size enterprises, as well as Finnish regions, cities and municipalities.;[8][9] He has also served as consultant for Greater Helsinki – the Finnish capital which Harvard Business Review has named one of the global “innovation hotspots” – and its mayors and advisory board.[10] He has also published broadly on ICT, including mobile communications.;;[11][12][13]

Contents

Favorite quotes

  • "Some men see things as they are and say, 'Why'? I dream of things that never were and say, 'Why not'?" (Robert F. Kennedy)

Recent releases

  • “China’s Next Stage: Sino-US Relations in a New Era” American Foreign Policy Interests, Dec 2010
  • “China’s Urban Challenge: Balancing Sustainable Economic Growth and Soaring Property Prices,” NewGeography, June 21, 2010
  • “The Rest and the West,” The Globalist, May 12, 2010
  • Winning Across Global Markets: How Nokia Creates Strategic Advantage in a Fast-Changing World, (Jossey-Bass/Wiley 2010)
  • “The Wealth of Gulf Cities” The Gulf Research Economic Bulleting, No 7, 2008
  • “NATO and Northern Europe” American Foreign Policy Interests, 30: 4, Sept 2008
  • “From Cooperation to Friction: Policy Implications of US Election 2008 in US-China Trade”, China & World Economy (CASS), May–June 2008.
  • “China as ICT Superpower” China Business Review, US China Business Council, Mar 2007

Recent policy briefs

  • Copenhagen’s Real Achievement: Gaining Voice in Global Climate Talks, Shanghai Institutes for International Studies (SIIS), Feb 2010
  • Shanghai and Hong Kong and China’s Global Financial Hubs, Shanghai Institutes for International Studies (SIIS), Jan 2010
  • Shanghai as a Global Financial Hub, Shanghai Institutes for International Studies (SIIS), Apr 2009

Journal publications

United States(The Globalist, The National Interest, Georgetown Journal of International Affairs, Harvard Business Review Blog, NewGeography, Design Management Review), Europe (European Business, European Business Forum, INFO), Asia (China & World Economy, International Review, China Business Review, China Communications, Strategic Innovators IIPM/India), Persian Gulf (Gulf Research Center) and worldwide (Telecom Policy, International Journal of Media Management, International Journal of Mobile Marketing).

References

  1. ^ [www.theglobalist.com/storyid.aspx?StoryId=8457.html The Rest and the West (The Globalist)]
  2. ^ [www.theglobalist.com/storyid.aspx?StoryId=8490 Europe's Debt Crisis: Long-Term Economic Decline? (The Globalist)]
  3. ^ Dan Steinbock: Profile (The National Interest
  4. ^ Economic Crisis and Climate Change: Catalyst for Innovation? (Singapore EU-Centre)
  5. ^ Economic Crisis and Climate Change: Catalyst for Innovation? (Singapore EU-Centre)
  6. ^ Yuan blame game a distraction (China Daily, October 19, 2010)
  7. ^ China-EU Relations: Much to lose, everything to gain (China Daily, August 26, 2010)
  8. ^ Greater Helsinki Metropolitan Report: Between East and West, GHP (2010); Global Crisis and Export-Led Growth, Finland’s Ministry of Employment and Economy (2009); Finnish Strengths, Global Opportunities, Ministry of Interior(2008)
  9. ^ fi:Dan Steinbock Finnish Wikipedia: Dan Steinbock
  10. ^ Dan Steinbock varoittaa liiasta talousoptimismista (MTV3)
  11. ^ Will Nokia’s global strategy win?(The Edge Financial Daily)
  12. ^ Apple Vs. Nokia: The Global Smartphone Rivalry(The Globalist)
  13. ^ Apple iPhone4 Success Masks Global Strategic Challenges (Harvard Business Review)

Источник: Dan Steinbock

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Dan SteinbockWinning Across Global Markets. How Nokia Creates Strategic Advantage in a Fast-Changing WorldLessons for attaining global competitiveness, one market at a time, from international business giant Nokia Winning Across Global Markets examines how 145-year-old Nokia grew from a paper mill in… — @John Wiley&Sons Limited (USD), @ @ @ @ Подробнее...
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