Электронная книга: Siguaw Judy «Strategic Hospitality Leadership. The Asian Initiative»

Strategic Hospitality Leadership. The Asian Initiative

Doing business in the tourism and hospitality scene in Asia can be very interesting and rewarding but also poses many challenges. Not many books have been written on the hospitality industry in Asia. Strategic Hospitality Leadership makes a useful contribution, providing the first specialized approach to the business of hospitality in Asia. The book is an invaluable resource of reference and insightful compendium by contributors who are the Cornell School of Administration's alumni, the Cornell-Nanyang Institute of Hospitality Management faculty, and members of its Joint Advisory Board. Their varied backgrounds and profound appreciation of the complexities in building enterprises from the ground up, or expanding an on-going business organization are the types of first-hand knowledge and perspective that is beneficial, informative, and inspirational to industry veterans and students alike. These contributors include chief executives and senior management of hotels and resorts, serviced apartments, restaurants, and food and beverage groups, who have been successful in Asia. Strategic Hospitality Leadership provides readers with the collective wisdom of these successful top executives on a range of topics including brand management, strategic direction, service, marketing, human resource, crisis management, business growth, leadership, portfolio management, best practices, and development. The book will help current and future leaders address major issues that are being and will continue to be confronted in the hospitality industry in Asia, and aims to increase the success of new entrants into Asia.

Издательство: "John Wiley&Sons Limited"

ISBN: 9780470826867

электронная книга

Купить за 3121.9 руб и скачать на Litres

Look at other dictionaries:

  • United Kingdom — a kingdom in NW Europe, consisting of Great Britain and Northern Ireland: formerly comprising Great Britain and Ireland 1801 1922. 58,610,182; 94,242 sq. mi. (244,100 sq. km). Cap.: London. Abbr.: U.K. Official name, United Kingdom of Great… …   Universalium

  • china — /chuy neuh/, n. 1. a translucent ceramic material, biscuit fired at a high temperature, its glaze fired at a low temperature. 2. any porcelain ware. 3. plates, cups, saucers, etc., collectively. 4. figurines made of porcelain or ceramic material …   Universalium

  • China — /chuy neuh/, n. 1. People s Republic of, a country in E Asia. 1,221,591,778; 3,691,502 sq. mi. (9,560,990 sq. km). Cap.: Beijing. 2. Republic of. Also called Nationalist China. a republic consisting mainly of the island of Taiwan off the SE coast …   Universalium

  • Australia — /aw strayl yeuh/, n. 1. a continent SE of Asia, between the Indian and the Pacific oceans. 18,438,824; 2,948,366 sq. mi. (7,636,270 sq. km). 2. Commonwealth of, a member of the Commonwealth of Nations, consisting of the federated states and… …   Universalium

  • religion — religionless, adj. /ri lij euhn/, n. 1. a set of beliefs concerning the cause, nature, and purpose of the universe, esp. when considered as the creation of a superhuman agency or agencies, usually involving devotional and ritual observances, and… …   Universalium

  • Malaysia — /meuh lay zheuh, sheuh/, n. 1. a constitutional monarchy in SE Asia: a federation, comprising the former British territories of Malaya, Sabah, and Sarawak: member of the Commonwealth of Nations. 20,376,235; 126,310 sq. mi. (327,143 sq. km). Cap …   Universalium

  • Dependent States — ▪ 2009 Introduction Europe and the Atlantic.       For a list of populated Dependent States, see Table (Dependent States).       In May 2008 Ilulissat, Greenland, was the site of an international summit on Arctic sovereignty attended by official… …   Universalium

  • Christianity — /kris chee an i tee/, n., pl. Christianities. 1. the Christian religion, including the Catholic, Protestant, and Eastern Orthodox churches. 2. Christian beliefs or practices; Christian quality or character: Christianity mixed with pagan elements; …   Universalium

  • ancient Rome — ▪ ancient state, Europe, Africa, and Asia Introduction       the state centred on the city of Rome. This article discusses the period from the founding of the city and the regal period, which began in 753 BC, through the events leading to the… …   Universalium

  • turkey — /terr kee/, n., pl. turkeys, (esp. collectively) turkey. 1. a large, gallinaceous bird of the family Meleagrididae, esp. Meleagris gallopavo, of America, that typically has green, reddish brown, and yellowish brown plumage of a metallic luster… …   Universalium

  • Turkey — /terr kee/, n. a republic in W Asia and SE Europe. 63,528,225; 296,184 sq. mi. (767,120 sq. km). (286,928 sq. mi. (743,145 sq. km) in Asia; 9257 sq. mi. (23,975 sq. km) in Europe). Cap.: Ankara. Cf. Ottoman Empire. * * * Turkey Introduction… …   Universalium


Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”

We are using cookies for the best presentation of our site. Continuing to use this site, you agree with this.