Книга: Groucutt Jonathan «Mastering e-Business»
Производитель: "Palgrave" `Mastering e-business`is a solid introduction to the development, positioning and strategic viability of e-business within contemporary society. The book critically examines e-business from both organizational and individual perspectives, delivering fresh insight into this emerging subject area.`Mastering e-business`focuses on key management, business, marketing and strategic issues. Moreover, it aims to demystify the e-revolution to explain the dynamic nature of the relationship between traditional enterprises, e-business and society. The book searches beyond the bursting dot. com bubble to consider the longer-term strategic implications of e-business for organizations and the wider community. Written in a clear accessible style, each chaper includes mini case studies citing real world examples.`Mastering e-Business`is an ideal text for students studying modules/courses in e-commerce, e-business, management, operations, marketing and strategy at diploma, undergraduate and postgraduate levels. Издательство: "Palgrave" (2004)
ISBN: 978-0-333-96832-1 |
Другие книги автора:
Книга | Описание | Год | Цена | Тип книги |
---|---|---|---|---|
Mastering e-Business | 'Mastering e-business'is a solid introduction to the development, positioning and strategic viability of e-business within contemporary society. The book critically examines e-business from both… — Palgrave, - Подробнее... | бумажная книга |
См. также в других словарях:
Business Information Warehouse — (kurz BW) bzw. Geschäftsinformationslager ist die Data Warehouse Anwendung (kurz DW) der SAP AG und Teil von SAP NetWeaver. BW besteht unter anderem aus Komponenten zum Datenmanagement (Administrator Workbench), zur Definition von… … Deutsch Wikipedia
Business simulation game — Business simulation gamescite book|last=Rollings|first=Andrew|authorlink=|coauthors=Ernest Adams|title=Andrew Rollings and Ernest Adams on Game Design|publisher=New Riders Publishing|date=2003|location=|pages=417… … Wikipedia
Business Casual — Infobox Album Name = Business Casual Type = studio Artist = Beep Beep Released = August 24 2004 Recorded = Genre = Length = Label = Saddle Creek Records Producer = Reviews = *Pitchfork (6.8/10) [http://www.pitchforkmedia.com/article/record… … Wikipedia
Horror Business — Infobox Album | Name = Horror Business Type = EP Artist = The Misfits Released = June 26, 1979 Recorded = January – February 1979 Genre = Horror punk Length = 7:28 Label = Plan 9 Records Producer = Reviews = Last album = Bullet (1978) This album … Wikipedia
Columbia Business School — Established 1916 Type Private Endowment $409 million … Wikipedia
Monkey Business (album) — Monkey Business Studio album by The Black Eyed Peas Released May 27 … Wikipedia