Книга: Dave Marinaccio «Admen, Mad Men, and the Real World of Advertising: Essential Lessons for Business and Life»
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Производитель: "Arcade Publishing" Admen, Mad Men, and The Real World of Advertising is written to be easily digestible by interns, CEOS, or anyone who has ever watched a television commercial or clicked on a banner ad. Irreverent, packed with useful information, and unflinchingly honest, it is a serious business book by a seriously funny man and a must for anyone who lives, works, or plays in today`s commercial culture. Dave Marinaccio, cofounder and the Chief Creative Officer at LMO Advertising, is a veteran of the industry who, as a young man starting out, studied stand-up at Second City in Chicago. He later wrote an international bestseller, All I Really Need to Know I Learned from Watching Star Trek. His equally entertaining new book takes us inside the world of advertising, offering stories and observations from his three decades at some of America`s best-known agencies, working with clients from Pizza Hut to the Holocaust Museum. In short, punchy chapters, Dave pulls back the curtain and shares his... ISBN:978-1-62872-572-8, 1-62872-572-9 Издательство: "Arcade Publishing" (2015)
ISBN: 978-1-62872-572-8 |
Dave Marinaccio
Dave Marinaccio (b. 1951 born in Connecticut) is an American advertising executive, and the author of All I Really Need to Know I Learned from Watching Star Trek which was published in 1994.[1] He is a creative director and vice president at Laughlin, Marinaccio & Owens (LM&O) Advertising, located in Arlington, Virginia.
Biography
His father, Alexander Teresio Marinaccio, was of Italian descent. Marinaccio attended Catholic elementary and high schools in Enfield, Connecticut, after which he graduated from the University of Connecticut with a BS degree in Home Economics (he has told how he initially entered that course of study to be near a certain university co-ed). After college he worked at several jobs, then tried his hand at stand-up comedy with The Second City workshop in Chicago, Illinois. He moved from there into advertising, working first as copywriter at the firm J. Walter Thompson.
While working as an advertising agent and company director, he was urged to write a book about his near-obsession with the 1960s television series "Star Trek".
See also
- All I Really Need to Know I Learned in Kindergarten by Robert Fulghum
References
- ^ Marinaccio, Dave (1994) (in English). All I really need to know I learned from watching Star Trek (1st ed. ed.). New York: Crown Publishers. pp. 128. http://lccn.loc.gov/93044654.
- 1951 births
- Living people
- People from Connecticut
- American people of Italian descent
- American marketing people
- American non-fiction writers
- People from Arlington County, Virginia
- American business biography, 1950s birth stubs
- American non-fiction writer stubs
Источник: Dave Marinaccio
См. также в других словарях:
Dave Marinaccio — (b. 1951 born in Connecticut) is an American advertising executive, and the author of All I Really Need to Know I Learned from Watching Star Trek which was published in 1994.[1] He is a creative director and vice president at Laughlin, Marinaccio … Wikipedia
Raumschiff Enterprise — Seriendaten Deutscher Titel Raumschiff Enterprise Originaltitel Star Trek … Deutsch Wikipedia
Raumschiff Enterprise: The Original Series — Seriendaten Deutscher Titel: Raumschiff Enterprise Originaltitel: Star Trek Produktionsland: USA … Deutsch Wikipedia
Star Trek: The Original Series — Seriendaten Deutscher Titel: Raumschiff Enterprise Originaltitel: Star Trek Produktionsland: USA … Deutsch Wikipedia
Star Trek - Raumschiff Enterprise — Seriendaten Deutscher Titel: Raumschiff Enterprise Originaltitel: Star Trek Produktionsland: USA … Deutsch Wikipedia
