Книга: Anthony Davis «Mastering Public Relations»
Производитель: "Palgrave" `Mastering Public Relations`takes a strategic management approach to exploring this complex and critical dimension of management and planning. This wide-ranging, detailed and highly readable insight into public relations includes multiple case studies and examples to provide a well-balanced interpretation of both theory and practice. The second edition has been revised throughout to include expanded sections on the history of PR, the use of the Internet for PR, the PR occupation and the future development of PR practice. It also contains more PR theory, extra case studies, and fully updated references and examples for a comprehensive introduction to this field. Издательство: "Palgrave" (2007)
ISBN: 978-0-230-54930-2 |
Другие книги автора:
Книга | Описание | Год | Цена | Тип книги |
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Mastering Public Relations | "Mastering Public Relations" takes a strategic management approach to exploring this complex and critical dimension of management and planning. This wide-ranging, detailed and highly readable insight… — Palgrave, - Подробнее... | бумажная книга |
Anthony Davis
Anthony Davis may refer to:
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* Anthony Davis, known as
* Anthony Davis (born 1972), Jamaican dancehall reggae musician better known as
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Источник: Anthony Davis
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