Book: Грант Стюарт «Successful Key Account Management In A Week: Be A Brilliant Key Account Manager In Seven Simple Steps»

Successful Key Account Management In A Week: Be A Brilliant Key Account Manager In Seven Simple Steps

Производитель: "Teach Yourself Books"

Key account management is increasingly important and must keep pace with its customers as they continually develop and evolve, often resulting in increasingly sophisticated buying structures. The key account manager therefore requires a wide variety of skills in order to be successful; this is not only an important job role in its own right, it is often a stepping stone to career development, leading to more senior management jobs.

Формат: 130х200 мм, 128 стр.

ISBN: 9781473608542

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