Книга: Guy Palace «The Circus: Marketing to the Masses: Amazing Amalgamation of Alliteration»
This directed research project examines the method and means by which the American circus promoted and marketed itself from its early American inception in the mid to late 1700’s, to the present. Data was collected from archives, books, newspapers, web sites and personal interviews with authors and circus owners (Ringling Bros. and Barnum&Bailey Circus and Big Apple Circus). By means of comparison and contrast methodology, I assert that the methods used and created by the promoters of the American circus provided the blueprint of how we, today, promote and market the arts and the various disciplines the arts encompasses. This research shows that the circus promotion and marketing strategies are still used today, albeit with the aid of technology, and that the circus championed many marketing strategies by mean of trial and error for the sole purpose to be first and to declare their circus the best! Издательство: "LAP Lambert Academic Publishing" (2012) Формат: 150x220, 112 стр.
ISBN: 9783659249471, 978-3-659-24947-1 Купить за 4999 руб на Озоне |
Другие книги схожей тематики:
Автор | Книга | Описание | Год | Цена | Тип книги |
---|
См. также в других словарях:
Guy Cuevas — Guy Cuevas, (de son vrai nom Guillermo Cuevas Carrión), est un écrivain, musicien et comédien né en 1945 à La Havane, Cuba. Disc jockey attitré de Fabrice Emaer, il fut l apôtre de la musique Disco en France dans les années 1970 1980 … Wikipédia en Français
Palace of Westminster — mit dem Victoria Tower (links) und dem Clock Tower (rechts) … Deutsch Wikipedia
Guy Fawkes — en una ilustración de George Cruikshank para la novela Guy Fawkes, de William Harrison Ainsworth (1840). Nacimiento 13 de abril de 1570 York … Wikipedia Español
Guy Savoy — is a well known French chef, and is the Head Chef and owner of the eponymous Guy Savoy restaurant in Paris and sister restaurant in Las Vegas. The Paris restaurant has garnered the coveted 3 Michelin stars, being elevated in 2002. The restaurant… … Wikipedia
Guy Roux (Fußballtrainer) — Guy Roux im Jahr 2006 Guy Roux (* 18. Oktober 1938 in Colmar) ist ein französischer Fußballtrainer. Roux gehört zu den mit Abstand populärsten Trainern in Frankreich, der sich dadurch Ansehen erworben hat, dass er von 1961 bis 2005 mit minimalen… … Deutsch Wikipedia
Guy Manoukian — Lebanese Armenian musician, composer and pianist. BiographyGuy Manoukian started to play piano at the age of four, when he started studying classical music. He first appeared on television at the age of 6; he was invited to play in the Lebanese… … Wikipedia