Book: David E. Carter «The Little Book of Business Cards : Successful Designs and How to Create Them»

The Little Book of Business Cards : Successful Designs and How to Create Them

Book Description The business card has taken on a new level of importance in recent years. In an age where the business letter has been replaced by email, the personal contact evoked by a business card is more crucial than ever. Your card is often the one item taken away from a meeting, defining how people view your business long after any face-to-face meeting has faded from memory. Whether you're a businessperson trying to develop your own letterhead set or a graphic designer trying to come up with that next great idea, your challenge is to communicate the "look and feel" of your company in the space your card and letterhead allows. The Little Book of Business Cards presents an unparalleled source of inspiration. In these pages, David E. Carter has gathered more than 260 representative examples of effective business cards and matching letterhead sets. Learn how to get the most from your choice of fonts, color, size, layouts, and logos -- and even what to do when you...

ISBN: 0060748087

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David E. Carter

David E. Carter is an entrepreneur and writer who is a considered an expert on graphic design, logo design, and corporate branding and the "pioneer" of trademark and logo books.[1][2] He has written over 100 books in the field and his books are distributed in as many as 120 countries and used in college classes in more than 20 countries.[3][4]

Carter has founded several companies including David E. Carter Inc. which an identity consulting firm based in Ashland, Kentucky, with affiliate offices in Bangkok, Thailand; Jakarta, Indonesia; and Caracas, Venezuela. He has conducted corporate identity seminars for Advertising Age on four continents including in the cities of New York, Chicago, Los Angeles, Helsinki, São Paulo, and Singapore.[1][5]

David Carter has produced programs for PBS and over a dozen sketches for the Johnny Carson Show. He has received 2 Clio Awards, a national Emmy Award for his work on the Johnny Carson Show, and six regional Emmys.[4][6]

The David E. Carter Creativity Center and Museum was dedicated on October 21, 2005 at Ohio University’s Southern Campus in Ironton, Ohio and includes memorabilia from his life and career.[7]

See also

References

Источник: David E. Carter

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