Книга: Owais Shafique «Sustainable Competitive Advantage Through Information Technology»
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Производитель: "LAP Lambert Academic Publishing" Wal-Mart has been able to control its expenses better than its competition. In fact, it ranked number one in its industry for the lowest ratio of expenses to sales. Wal-Mart s success stands on an amalgamation of value chain activities. Wal-Mart sustains its competitive advantage by exploiting its superior logistics, state-of-the-art technology, every day low prices strategy, and well established brand reputation. To identify areas for cost improvement Wal-Mart suppliers analyze their internal processes because they desire to see prices fall over time. In contrast to other retailers Wal-Mart demands a great deal more of its suppliers but to sell to the world`s largest retailer, the suppliers are eager to put together the superfluous endeavor. The role of Information Technology (IT) in the success of Wal-Mart cannot be ignored. IT has already proved its usefulness in many business areas including E-Commerce. IT is a force that has revolutionized the way business is done today. Who... ISBN:9783659213076 Издательство: "LAP Lambert Academic Publishing" (2012)
ISBN: 9783659213076 |
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