Книга: Eric Siegel «Predictive Analytics: The Power to Predict Who Will Click, Buy, Lie, or Die»
Производитель: "Неизвестный" An introduction for everyone. In this rich, fascinating surprisingly accessible introduction, leading expert Eric Siegel reveals how predictive analytics works, and how it affects everyone every day. Rather than a how to for hands-on techies, the book serves lay readers and experts alike by covering new case studies and the latest state-of-the-art techniques. Prediction is booming. It reinvents industries and runs the world. Companies, governments, law enforcement, hospitals, and universities are seizing upon the power. These institutions predict whether you`re going to click, buy, lie, or die. Why? For good reason: predicting human behavior combats risk, boosts sales, fortifies healthcare, streamlines manufacturing, conquers spam, optimizes social networks, toughens crime fighting, and wins elections. How? Prediction is powered by the world`s most potent, flourishing unnatural resource: data. Accumulated in large part as the by-product of... ISBN:978-1-119-14567-7 Издательство: "Неизвестный" (2016)
ISBN: 978-1-119-14567-7 |
Другие книги автора:
Книга | Описание | Год | Цена | Тип книги |
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Predictive Analytics. The Power to Predict Who Will Click, Buy, Lie, or Die | "Mesmerizing&fascinating…" —The Seattle Post-Intelligencer «The Freakonomics of big data.» —Stein Kretsinger, founding executive of Advertising.com Award-winning | Used by over 30… — John Wiley&Sons Limited (USD), электронная книга Подробнее... | электронная книга |
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