Книга: Gaurav Joshi «CRM: Emerging Practices in Agrochemical Industry»
Производитель: "LAP Lambert Academic Publishing" The consumers of today are more cost driven, value conscious and have become more demanding. Companies have realized that retaining customer is less expensive than creating new customers. The dawning of this realization led to the origin of relationship marketing. Relationship marketing has evolved from the age-old paradigm practiced by the corner shops. The changing consumer behavior made it imperative that the companies align their processes and practices with the consumer at the center and not their products. With this boom in popularity has also come a rise in the need for marketing within these spaces,and very little academic literature exists on how to best utilize this practices to gain competitive advantage in market. Traditional business approaches to marketing are no longer adequate, as business environments have completely radicalized the market space. This book, therefore, provides a new metrics of success for the Agrochemical companies who want to follow the CRM practices... ISBN:9783659543180 Издательство: "LAP Lambert Academic Publishing" (2014)
ISBN: 9783659543180 |
См. также в других словарях:
Mere Baap Pehle Aap — Promotional poster for Mere Baap Pehle Aap Directed by Priyadarshan … Wikipedia
Chala Mussaddi... Office Office — Directed by Rajiv Mehra Produced by Umesh Mehra Rajesh Mehra Rajiv Mehra Story by Ashwani Dhir Starring Pankaj … Wikipedia
Alphabet hindi — Dévanagari Dévanagari Manuscrit du Rig Veda en dévanagari (début du XIXe siècle). Caractéristiques … Wikipédia en Français
Devanagari — Manuscrit du Rig Veda en dévanagari (début du XIXe siècle). Caractéristiques Type Alphasyllabaire Langue … Wikipédia en Français
Devanâgarî — Dévanagari Dévanagari Manuscrit du Rig Veda en dévanagari (début du XIXe siècle). Caractéristiques … Wikipédia en Français
Devanāgarī — Dévanagari Dévanagari Manuscrit du Rig Veda en dévanagari (début du XIXe siècle). Caractéristiques … Wikipédia en Français