Книга: Paul Temporal «Branding for the Public Sector: Creating, Building and Managing Brands People Will Value»

Branding for the Public Sector: Creating, Building and Managing Brands People Will Value

Производитель: "Неизвестный"

POWERFUL BRAND STRATEGIES FOR THE PUBLIC SECTOR The importance of branding in the public sector is immense. Faced with the breakdown of markets, increased globalization, coupled with challenges in securing talent, trade, investment, tourism, government s ISBN:978-1-118-75631-7

Издательство: "Неизвестный" (2014)

ISBN: 978-1-118-75631-7

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