Книга: Paul Temporal «Branding for the Public Sector: Creating, Building and Managing Brands People Will Value»
Производитель: "Неизвестный" POWERFUL BRAND STRATEGIES FOR THE PUBLIC SECTOR The importance of branding in the public sector is immense. Faced with the breakdown of markets, increased globalization, coupled with challenges in securing talent, trade, investment, tourism, government s ISBN:978-1-118-75631-7 Издательство: "Неизвестный" (2014)
ISBN: 978-1-118-75631-7 |
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Branding for the Public Sector. Creating, Building and Managing Brands People Will Value | How to apply for-profit marketing strategies to non-profit organizations Branding for the Public Sector presents powerful and effective branding strategies for the public sector illustrated through… — John Wiley&Sons Limited (USD), электронная книга Подробнее... | электронная книга | ||
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